TAKING HOME VIENNA
Researching (with) Museum ShopsInstallation and Research Presentation by Expanded Museum Studies at Counter 14 / On view between May 8 and July 4, 2026
TAKING HOME VIENNA looks at museum shops as a space where narratives continue, shift, and can be questioned. What might appear as an afterthought to an exhibition reveals itself as a compendium of various fields of research and meaning often overlooked by visitors and academia.
The installation at the museum shop counter at Postsparkasse (PSK) / Counter 14 comprises results of several research projects developed in the seminar "Mit Museumsshops forschen" (Doing Research with Museum Shops). Multiple methods, ranging from ethnographic observation and sketching to quantitative surveys and questionnaires, enabled each research group to develop its own approach to the specific shop(s) under investigation. The research conducted explores a range of problem areas and discourses surrounding contemporary museum shops. The exhibited findings highlight the multifaceted character of museum shops.
Projects:
“Klasse (und) Shop” – Carlotta Niewels
“Imperial Shop”– Aliza Peisker, Bastian Rieker, Katharina Wurzinger, Naomi Lüderitz
“Souvenirshop” – Franziska Richardsen, Lea Struck, Lisa Martha Janka, Lisa Pairits, Nora O‘Grady-Sommer
“Between Silk and Socks” – Anna Werner, Christina Müller
“Remember me(?) On the commodified iconography of Sigmund Freud“ – Stephanie Bauer, Sara Poropat Vesić, Melanie Brandstetter
The projects were developed in a seminar by Johanna Schindler, department Expanded Museum Studies (University of Applied Arts Vienna)
Preview Photo: Carlotta Niewels